{"id":21,"date":"2014-09-07T19:58:26","date_gmt":"2014-09-08T01:58:26","guid":{"rendered":"http:\/\/www.shermangroupconsulting.com\/?page_id=21"},"modified":"2025-04-13T12:09:56","modified_gmt":"2025-04-13T18:09:56","slug":"services","status":"publish","type":"page","link":"https:\/\/www.shermangroupconsulting.com\/?page_id=21","title":{"rendered":"Services"},"content":{"rendered":"\n<p><strong>Fundraising | Membership | Guest Services | Marketing<\/strong><\/p>\n\n\n\n<p><strong>Fundraising:<\/strong> performance and opportunity assessments, major-gift fundraising, capital campaigns, foundation and corporate grants, annual fund, and more<\/p>\n\n\n\n<p><strong>Membership:<\/strong> performance assessments; strategic acquisition, retention and upgrade plans; reshaping membership models (benefits, levels, and price points) to optimize revenue; research to understand member interests, motivations, behaviors, and satisfaction<\/p>\n\n\n\n<p><strong>Guest Experience: <\/strong>assessments and secret shopper evaluation, journey mapping, systems for listening to the voice of constituents, loyalty-based management, and audience research<\/p>\n\n\n\n<p><strong>Marketing: <\/strong>strategic marketing planning and assessments, market analysis, hours and ticket pricing analysis, performance tracking, and more<\/p>\n\n\n\n<p><strong>Research: <\/strong>qualitative and quantitative market research to understand\u00a0constituent characteristics, behaviors, interests, and values<\/p>\n\n\n\n<p><strong>Dashboard Development:<\/strong> key performance metric reporting and tracking systems<\/p>\n\n\n\n<p><strong>Loyalty-based Management: <\/strong>institution-wide programs, service solutions and business models that cultivate loyalty and generate sustainable financial return from both earned and contributed sources<\/p>\n\n\n\n<p><script type=\"text\/javascript\"><br \/>\n  var _dcq = _dcq || [];<br \/>\n  var _dcs = _dcs || {};<br \/>\n  _dcs.account = '3778009';<\/p>\n<p>  (function() {<br \/>\n    var dc = document.createElement('script');<br \/>\n    dc.type = 'text\/javascript'; dc.async = true;<br \/>\n    dc.src = '\/\/tag.getdrip.com\/3778009.js';<br \/>\n    var s = document.getElementsByTagName('script')[0];<br \/>\n    s.parentNode.insertBefore(dc, s);<br \/>\n  })();<br \/>\n<\/script><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Fundraising | Membership | Guest Services | Marketing Fundraising: performance and opportunity assessments, major-gift fundraising, capital campaigns, foundation and corporate grants, annual fund, and more Membership: performance assessments; strategic acquisition, retention and upgrade plans; reshaping membership models (benefits, levels, and price points) to optimize revenue; research to understand member interests, motivations, behaviors, and satisfaction Guest [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":13,"parent":0,"menu_order":2,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-21","page","type-page","status-publish","has-post-thumbnail","hentry"],"_links":{"self":[{"href":"https:\/\/www.shermangroupconsulting.com\/index.php?rest_route=\/wp\/v2\/pages\/21","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.shermangroupconsulting.com\/index.php?rest_route=\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.shermangroupconsulting.com\/index.php?rest_route=\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.shermangroupconsulting.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.shermangroupconsulting.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=21"}],"version-history":[{"count":12,"href":"https:\/\/www.shermangroupconsulting.com\/index.php?rest_route=\/wp\/v2\/pages\/21\/revisions"}],"predecessor-version":[{"id":249,"href":"https:\/\/www.shermangroupconsulting.com\/index.php?rest_route=\/wp\/v2\/pages\/21\/revisions\/249"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.shermangroupconsulting.com\/index.php?rest_route=\/wp\/v2\/media\/13"}],"wp:attachment":[{"href":"https:\/\/www.shermangroupconsulting.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=21"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}